Translations into French, correction of texts, and expert advice!

As a translator specialising in marketing, communications, and exportation I’m well aware of the practical challenges faced by companies operating internationally, not least the need to be visible online in all your markets and languages.

Naturally, you want your online content to appear at the top of local search engine results pages. To help you achieve this goal, I have therefore gained an in-depth understanding of the key SEO techniques needed to optimise your content for search engines in the French market.

First and foremost, I don’t simply translate your keywords ‘blindly’. Instead, I use the appropriate SEO tools to precisely determine the search terms that are of real interest to your French target audience. I then translate and enhance your content with the added value of SEO.

Translators sometimes have to break free from the constraints of the source text. This is particularly true for advertising texts, marketing texts, slogans, and brand messaging, which cannot be translated literally. These genres of text often have to meet a specific objective whilst being perfectly tailored to the cultural context of the target market.

This process is a form of intercultural revision or adaptation—or what we translators refer to as ‘transcreation’. It is the most creative translation service I offer because, although English is now widely used as a marketing language, French communications place great importance on being linguistically independent and free from the influence of other languages: vive la ‘French Touch’!

Corporate videos are an innovative way to convey PR and advertising messages in a clear and compact format. From product and corporate videos to e-learning courses, adverts on social media, and more: thanks to professional subtitles, you will be able to communicate much more effectively with your French-speaking audience.

With subtitles, the spoken language must be transposed concisely into inlaid text. It is equally important to comply with industry standards on legibility, accessibility, and line length, and to adhere to precise timing requirements. This cannot be left to chance or automatic translation tools! Having taken dedicated additional training, I am well-equipped to take care of your subtitling projects from start to finish—from transcription to ‘spotting’, in addition to all the technical and linguistic fine-tuning of the French text.